Week 7- The perfect assistant

This week, we were asked to think about three leading products and take three principles that differentiate them from existing products in the market. As a result, we met on Tuesday and Saturday to continue the work we started in the MILAB to develop new ideas.

First, many companies and products that we know daily came up, and finally, we chose to focus on WHATSAPP, AIR PODS, BITCOIN. Then

we were asked to build a scenario of the "perfect assistant" using the same three guiding principles of one of the products we

chose.

This session led us to focus on a product that acts as a "mentor" for first-year students. When

Noa (the persona) feels she has a lot of tasks and can not remember them, she will be able to "download" the task to the app. Then, when Noa returns from school, the mentor (physical product) will wait for her and remind her through speech and visual display of what she wrote down today. Through questions, he will help her understand what is urgent, necessary, and critical to reduce Stress and adequately manage the week's tasks.

We felt we had made good progress as a team, and we are ready for the next challenge.

See you next week.